Law Firm Web Design Services in San Antonio
Law firms in San Antonio don’t need more visitors. They need more qualified consultations from people ready to hire. We build sites for SA firms that get the right call at the right moment. Web design, SEO, and Google Ads working together.
5-Star Google Reviews
San Antonio Based
BBB Accredited
Why generic web design fails law firms
A generic web design agency optimizes for traffic. We optimize for the call that turns into a signed retainer.
Law firm buyers do not search the same way someone shopping for a contractor does. They show up with intent. They want to know who you are, what cases you handle, who you have helped, and how to talk to you today. If your site doesn’t answer those questions in the first 10 seconds, they keep scrolling.
Most law firm websites in San Antonio look the same. Stock photos. Generic copy. Forms buried in the footer. A picture of a gavel. We don’t build those.
What we build is specific to your firm, the practice areas you handle, and the kind of caller you want on the other end of the line.
What's in the build, what's separate
Every piece is built around one job: turn the search into a consultation. The website build is the foundation. SEO and Google Ads grow the practice over time. They are different services with different timelines and different pricing. The breakdown is in the pricing section below.
In the website build
Web design and development
Mobile-first, fast loading, custom designed. Not a template that looks like every other firm in town.
Practice-area landing pages
One page per practice area. A personal injury page reads differently from an estate planning page because the caller is different. We write each one for its specific buyer.
Reviews integration and reputation
Google reviews are one of the strongest trust signals a law firm has. We make sure yours are visible at the moment a prospect is deciding.
Intake form design
A form is not a form. The wrong form costs you cases. We design intake to qualify the lead and get the firm enough information to triage before the first call.
SEO foundation at launch
Sitemap, schema markup, page-level SEO, Google Business Profile linking. The technical SEO is built in at launch, not added later as a separate project. This is the foundation. Ongoing SEO work to rank is a separate service.
Site copy
Drafted with your input. Practice-area pages, about page, contact, and the supporting pages your firm needs. New blog posts and ongoing content writing are a separate service.
Offered separately as ongoing services
These are not bundled into the website build. Each one is a separate engagement with its own pricing and timeline.
Local SEO (monthly retainer)
Google Business Profile management, local citations, ongoing on-page work, technical fixes, ranking tracking. The goal is showing up when a San Antonio searcher needs an attorney in your practice area, month over month.
Google Ads for lawyers (monthly management + ad spend)
The CPC for legal terms runs high, so the landing page matters as much as the bid. SEO grows in the background while ads bring in cases from week one. Ad spend goes directly to Google. Our management fee is separate.
Ongoing content writing
Blog posts that answer the questions your prospects actually ask. New practice-area pages as your firm expands. Copy that reads like a real attorney wrote it.
Reputation and reviews management
Review acquisition campaigns, response management, monitoring across Google, Yelp, Avvo, and similar platforms.
SEO foundation at launch
Sitemap, schema markup, page-level SEO, Google Business Profile linking. The technical SEO is built in at launch, not added later as a separate project. This is the foundation. Ongoing SEO work to rank is a separate service.
Site copy
Drafted with your input. Practice-area pages, about page, contact, and the supporting pages your firm needs. New blog posts and ongoing content writing are a separate service.
From search to signed retainer
Here’s what actually happens when someone searches “san antonio family law attorney” at 11 PM after a hard day.
They click two or three results. They scan for: do you handle my specific situation, are you actually in San Antonio, can I call you tonight, and what do other clients say. If your site answers all four in under 30 seconds, you get the call. If it doesn’t, the next firm does.
The first 30 seconds matter more than the rest of the visit. Most firms forget that.
We build for those 30 seconds first. The deeper pages handle the prospect who is doing more research, comparing two firms before they call. Both visits matter. The first one converts faster.
Compliance is your firm's call, not ours
Texas has specific rules about how attorneys can advertise. We’re not your compliance officer and we won’t pretend to be.
Before the build starts, we need a list of compliance requirements your firm operates under. Past-results disclaimers you use. Language around free consultations. Testimonial rules. Board certification claims you can or can’t make. Anything your marketing officer, general counsel, or designated lawyer has flagged.
We get that list in discovery. We implement it. Your firm reviews the build for compliance before launch. If something needs to change later because rules change or your bar flags something, we make the update.
The shortcut is simple. You tell us the rules. We build to them.
How long this takes
Most firms ask up front. Here’s the honest answer.
- Weeks 1 to 2: Discovery. We learn the firm. The practice areas. The cases you want more of. The cases you do not. The kind of client you actually enjoy working with. Your firm’s compliance requirements get written down here so the build does not have to be reworked later.
- Weeks 3 to 6: Design and copy. You see real layouts, not slide decks. Copy is drafted with your input, refined with the team.
- Weeks 7 to 10: Build and review. The site goes up on a staging URL. You and your partners review on real devices, not just desktop screenshots.
- Week 11: Launch. The SEO foundation is in place at launch, not added later. Sitemap submitted, schema deployed, Google Business Profile linked.
- Months 2 to 6 after launch: SEO grows. Long-tail keywords start ranking. Page 1 for some practice-area combinations.
- Months 6 to 12: Compounding. Organic leads stack on top of paid leads. The site starts paying for itself.
If you need cases this month, Google Ads runs from week one. Quick wins now, lasting visibility later.
What this costs
Most law firms in San Antonio hide pricing. I’m not going to.
Most projects we do for SA firms land in this range:
- Solo or small firm site, 5 to 8 pages, SEO foundation: $4,000 to $7,000
- Mid-size firm site, multi-practice-area, full SEO setup: $7,000 to $15,000
- Ongoing SEO retainer: $1,500 to $3,500 per month
- Google Ads management: 15% of ad spend, $750 per month minimum
Pricing depends on your practice areas, the cases you target, and how competitive your geography is. Get a quote and we’ll show you the actual number for your firm. No fake “$1,500 specials.” Sites that actually convert legal traffic are not built at that price.
Practice areas we work with
We build for firms handling:
- Personal Injury
- Family Law
- Criminal Defense
- Estate Planning and Probate
- Immigration
- Business Law
- Employment Law
- Real Estate Law
- Oill & Gas
If your practice area is not listed, ask. Most legal verticals share the same conversion principles. The differences are in the copy and the SERP, not the build.
Questions law firms ask
How much does a law firm website cost?
Real budgets run $4,000 to $15,000 depending on firm size and practice areas. We send a quote with the actual number, not a range.
How long until my firm sees results?
Google Ads can drive consultations from week one. SEO takes 3 to 6 months for early movement and 6 to 12 months for meaningful traffic in competitive practice areas like personal injury.
Do you handle state bar advertising compliance?
We don’t make compliance calls for your firm. Your firm tells us the rules you operate under during discovery, and we build to those rules. If your bar later flags something or the rules change, we update the build. Treat us as the implementers, not the compliance team.
Do you work with solo attorneys?
Yes. Solos are some of our best clients. The same approach that builds a mid-size firm site scales to solo budget.
What practice areas do you serve?
Personal injury, family law, criminal defense, estate planning, immigration, business, employment, real estate, and oil and gas. If your practice area is not listed, ask. We probably know it.
Do you handle Google Ads for lawyers?
Yes. Google Ads for legal terms run high CPC, so the page someone lands on matters as much as the bid. We build both.
Do you use templates or custom design?
Custom. Templates do not convert as well for high-value legal cases because they look like every other firm’s site.
What happens after launch?
You own the site, the code, and the domain. We offer an SEO and content retainer if you want ongoing work. We don’t lock anyone in.
Let's talk
If you run a law firm in San Antonio and the cases are not coming in the way you expect, the site is probably part of it.
Send me a quick note about the practice areas you handle and the kind of cases you want more of. I’ll put together a plan that fits.